Language
de gb

Do you have any questions?

We would be happy to answer all of your questions by phone or via email.

+49 (0)8142 5069-0

Management


    Prof. Dr. Florian Bauer

Prof. Dr. Florian Bauer

  • Internationally renowned expert and speaker on the topic of pricing psychology and behavioral pricing; author of several books on pricing research, and Honorary Professor at the Technical University of Munich
  • Actively involved with the Professional Association of German Market and Social Researchers (BVM) for a total of 15 years as a member, Chairperson of the Advisory Board, and Board Member
  • Studied Psychology and obtained his doctorate at the Technical University of Darmstadt, MIT, and Harvard
    Björn Habenschaden

Björn Habenschaden

  • An acknowledged expert in the measurement of service quality and its optimization in a variety of sectors and at a number of relevant touchpoints
  • Just under 20 years’ experience of consulting and market research, with a particular focus on the telecoms market
  • Studied Business Administration and Empirical Social Research at the University of Augsburg
    Hardy C. Koth

Hardy C. Koth

  • Many years’ experience of international strategy consulting as a member of the management team at Booz Allen Hamilton
  • Former global President of IRIS (International Research InstituteS)
  • Studied Business Administration and obtained his MBA at the Universities of Washington and Chicago
    Dr. Patricia Lüer

Dr. Patricia Lüer

  • Many years’ experience of international strategy consulting (principally with Booz Allen Hamilton)
  • A total of more than 15 years experience of market research in both an agency as well as an operational capacity (including a period with Zurich Financial Services in Zurich)
  • Studied Business Administration at the University of Bayreuth; obtained her doctorate in Marketing at the Ingolstadt School of Management
    Alexander S. Weigmann

Alexander S. Weigmann

  • Many years’ experience of international management consulting at Booz Allen Hamilton
  • Professional experience over many years in the areas of market research (esp. employee surveys), IT, and finances/controlling
  • Studied Electrical Engineering and Information Technology together with Business Administration at the Technical University of Munich, EURECOM (France), and the University of California, Berkeley
    Dr. Gaby Wiegran

Dr. Gaby Wiegran

  • Many years’ experience of international management consulting (principally with McKinsey and Bain & Company)
  • Has published a variety of books on the topics of new economy strategy, customer satisfaction, and staff management
  • Studied Business Administration at the University of Munich, where she obtained her doctorate